Individual Magazine - Miss Miller

Individual Magazine - Miss Miller

The use of magazine adverts are incredibly important to artists and their correspond record labels for many different reasons; firstly the use of a magazine advert means the artist's album is publicized more as magazines have thousands of readers and thus a successful advert could appeal and attract a reader which in turn could result in increased sales of the album and a wider following. The use of a magazine advert can also result in creating a new image of an artist, as the use of a variation of lighting, editing, font and colour scheme can portray the artist in a different light, which can result in targeting a variation of readers, not just constricting it to their initial fan-base as readers of magazines vary greatly in terms of age, music preference and general interests which means using a magazine advert that would be deemed conventional and mainstream is effective as it attracts the largest conglomerate of readers which will result in heightened sales. Within my magazine advert there are several features that appeal to the audience, firstly in terms of positioning of the poster, the main character and protagonist of the song "Feels Like We Only Go Backwards" is in the center of the poster, this is as he is the main focus in the music video and is thus should be the main viewing point of the poster. The font of the poster was entitled "Keep On Trucking" and derives from a psychedelic website that has many different psychedelic fonts, the use of this means that despite the abundance of conventional or mainstream features the poster still has psychedelic rock roots, which will appeal to the primary fan-base and may also appeal to other fans of the genre whom are not aware of the song or album. The use of several filters such as Artistic and Texturise, combined with a vibrant colour scheme also appeals to the fans of psychedelic rock genre as the music videos within this genre are famous for their trippy styles which us a variation of special effects and colours. Below is the magazine advert I have created for the promotion of my album and the song "Feels Like We Only Go Backwards." In terms of the positioning of the text the title "White Rhinos" and "Escapsim" is in the middle of the poster below the main image, it is large and catches the eye of the viewer due to the colour not matching the scheme of the background. In terms of the effects used I used Diffuse Glow, and Plastic Wrap, as it gave the buildings a strange glowing look that was unusual and relevant to the drug link within our music genre, I also used blend and burn tools to make the text stand out more.